About me


I am a User-Centred UI/UX Designer with over 15 years of industry experience specialising in Visual Design, Creative Direction, Interaction Design, Rapid Prototyping and Usability Testing.

I ensure end-to-end involvement in the product development process from concept through to delivering pixel-perfect visuals.

I have worked with numerous high-profile clients such as Apple, Nissan, Renault, GSK, BlackBerry, Nokia, John Lewis and Unilever.


Key Skills


  • Advanced skills in pixel-perfect web and mobile design, typography and layout with a strong eye for detail
  • Strong understanding of the visual design principles for touch-screen mobile and tablet devices and the subsequent implementation processes for these
  • The ability to manage a number of projects for multiple clients and for which I am the primary designer, taking full responsibility for the design from initial concept through to delivery as well as managing and mentoring a team of creatives
  • Excellent written, verbal and demonstration skills including the confidence to present ideas and concepts to key stakeholders and senior members of an organisation
  • Close collaboration with Programme Managers, Product Owners, Engineering teams and Copywriters to produce designs that effectively deliver the correct concept and message
  • Keeping up to date on the latest UI/UX trends with a passion for User-Centred Design
  • Art direction and conceptual design experience, including brain-storming, creating scamps and sketching ideas
  • Experience with UX design methodologies, creating wireframes, user journeys and user flows
  • Experience of working in an Agile work environment
  • High proficiency in Adobe Creative Suite and Sketch as well as creating design-rapid prototypes in Marvel and InVision
  • Producing visual assets, style guides and production guidelines for developers
  • Hand-coding HTML and CSS for creating prototypes and building full websites